the world of wearable (wow) competition

Since it was established in 1987 WOW has embraced the worlds of art and design, running an international competition that culminates in a spectacular theatrical performance each year. The exhilarating WOW Show is a visual feast for audiences and an opportunity for designers to be recognised and celebrated on the world stage.

WOW offers an opportunity to express innovation, originality and to push the boundaries of creativity. The show represents the last stage of the competition as finalists garments get their moment to shine in front of over 60,000 people.