The MACRO Project invites New York State artists to submit original artworks to be selected for display on billboards located on well-trafficked roads in the Finger Lakes region.
Four to six artists will be selected to have their work displayed for a month in August or September 2026.
Submit artworks as digital image files to be printed and installed on a 22'x10' billboard. MACRO welcomes all artistic techniques, including but not limited to images of physical paintings, drawings, prints, models, sculptures, photography, and digital works. However, at this time, we are unable to consider moving images or sound-based works.
MACRO, based in the Finger Lakes region of Upstate NY, is a collaborative initiative by curators Camaron Cohen and Rodrigo Guzman-Serrano dedicated to transforming public spaces and urban infrastructure through art exhibitions and installations. By claiming and repurposing billboards and other sites into dynamic art spaces, we challenge traditional perceptions and embed art within the urban fabric in a critical yet accessible way. Our mission is to offer viewers an alternative perspective, blending art into everyday landscapes while sparking meaningful conversations about art, society, and the environment.